Mobile Marketing for real estate agents is fast becoming standard practice for agents and brokerages around the
world. Today’s real estate agent needs to have a strong mobile presence, which includes a mobile friendly
website complete with property listings, mobile photo galleries, and tap-to-map capabilities. Mobile marketing
has the ability to deliver information to buyers in a quick, easy, and timely fashion, helping real estate
agents be responsive to requests for information automatically.
“89% of new home shoppers use a mobile devices at the onset and throughout their research”
NAR Digital House Hunt Report
January 16, 2013
ONE MOBILE INTELLIGENT NUMBER MULTIPLE PROPERTY LISTINGS
Simplify mobile leads with buyers and say goodbye to keywords, shortcodes, property codeS, QR codes, and
cumbersome URLs. Our Mobile Intelligent Numbers provide a familiar way for buyers to instantly get property
information. Use them on sign riders, ads, brochures, online listings, billboards and business cards. They are
opt-in exempt and a single telephone number has the smarts to uniquely identify each caller and the property
they are interested in.
VIRTUAL RECEPTIONIST INSTANTLY RESPONDS TO BUYERS
Improve engagement and drive lead conversion with our Dynamic Interactive Voice Response (DIVR) service.
Paired with Mobile Intelligent Numbers, our DIVR provides buyers with instant listing information via text
message and mobile friendly web pages. Personalize how leads are processed with phone trees and business rules
to empower your buyers to get the information they need or directly connect with you.
ACTIVE LEAD CAPTURE SHOWS A BUYERS ENTIRE JOURNEY
Identify active buyers and take lead generation to the next level. Our advanced tracking technology captures
all incoming buyers and actively monitors their journey in both mobile and web environments. Build lead
profiles with Engagement Score™ and better understand what listings your buyers are interested in, whether
it’s a single visit or multiple visits over time, we provide the deeper insight to help you personalize and
mentor the buyer's experience.
LEAD ROUTING GUARANTEES A TIMELY AND APPROPRIATE FOLLOW UP
Define paths for buyer success by routing inbound leads to the appropriate resources. Set automatic routing
rules based on events, geography, role, campaign or ownership. Notify employees, departments or teams with
SMS, email, or voice messaging. Options include instant notification, repeat notification or round-robin
notification to designated groups. Combined with Mobile Intelligent Numbers and Dynamic IVR, our event routing
gives you the upper hand in quickly responding to buyers.
REsmartlisting is a real estate focused marketing automation application from mVerso.
mVerso is the technology leader in mobile engagement. Our marketing cloud empowers companies to acquire and nurture mobile connections with intelligent services and applications that allow customers to take action in their immediate context and moments of need.
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